Marketplace Marketing

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Discover how Illuminate can brighten your marketing strategy


A solid foundation is vital for a marketplace to succeed in the digital world. That’s why here at Illuminate, we work alongside you from the very beginning to ensure your company is prepared for the tricky road ahead. If you already have an established brand and online marketplace, we still begin with a similar approach, stripping the site down to its basics whilst looking for areas in need of optimization. With vast experience in each area of digital marketing, Illuminate ensures that you are not only marketing using the correct platform for your company, but also that this performance is fully optimized. From SEO technical audits, to managing your paid social and paid search campaigns, Illuminate can help you succeed with marketplace marketing.

Marketing strategies for marketplace success

Here are just some of the key marketing must-do’s that we would adapt and tailor to your companies market sector, goals and specific needs:
  • Full technical audit of your site, identifying key areas for optimization
  • Multi-Variant testing of creating to ensure decisions are made off data and not intuition
  • Use of custom scripts and proprietary technology to maximize efficiency
  • Extensive keyword for effective paid search advertising and SEO
  • Strategic use of re-targeting audiences to maintain customer loyalty, boost repeat business and increase average lifetime order value

Our Clients

We have worked with numerous marketplace brands on everything from paid social advertising to technical on-site optimisations. Here are just a few of our clients:


If you’re looking for a digital marketing agency for your company, contact us today to see how we can boost your marketplace, with an emphasis on improving your revenue and audience base.

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